CRAGA is a Finnish fashion brand that represents modern street style vision, quality, and craftsmanship. Founded in 2015 in Helsinki by a tailor & designer Niko Mieho, CRAGA works on a basis of creativity and responsibility, fused with traditional craftsmanship.

CRAGA produces clothing collections made 100% in Finland.

Inspired by sports, nature, and urban lifestyle, CRAGA brings something fresh and new to the high street fashion.

A standout style, creativity, and tailoring are at the heart of the brand’s philosophy.

CRAGA aspires to deliver what every creatives wardrobe needs from well-produced modern everyday staples, through to handmade highly-limited editions and trend-led street fashion pieces.

In the challenging, fast-paced world of fashion, it is near-impossible to distinguish and brand oneself uniquely and be recognized for possessing true talent. Niko Mieho is one of the few individuals that have successfully risen above masses, embedding himself distinctively into the vibrant street fashion culture.

The spark and inspiration for tailoring and fashion industry came to him from his grandfather Unto Jokinen, who was a respected tailor & master pattern maker in the second generation. You could say that tailoring and creativity is in his blood, and it was that desire to follow his grandfather’s footsteps that drove him to start his career in fashion.

While studying his first degree in fashion – he kept developing his skills and started making his own clothing collections in his parent’s basement, where he eventually started his brand CRAGA.

In 2015 Mieho released his well-received first CRAGA collection in Helsinki, which showcased his creativity and diversity as a designer.

Maturing and growing as a designer and entrepreneur, Mieho is fully equipped with an intense drive and passion. Working out of his Helsinki studio, this talented Finnish-born designer is well on his way to fashion stardom.